Klargester launches BOD Factor Campaign highlighting sewage treatment options

Leading manufacturer, Klargester, this week announced the launch of a website, www.bodfactor.com, as part of a new campaign to provide advice to professional and self-builders on what sewage treatment options are available to them.

The campaign aims to explain the important differences between septic tanks, sewage treatment plants, and the new hybrid super septic tank. It has been started in response to anecdotal evidence indicating that people tend to choose septic tanks automatically for off-mains properties, when other options are available and may provide a better solution for their particular needs.

"It's about making informed decisions on an issue which many people find too embarrassing to discuss openly," says Klargester's Kevin Roe.

"People tend to google 'septic tanks' more than any other product category, probably because it is currently the best-known and cheapest solution if you're off-mains drainage. But a septic tank is not always the best idea and can actually present the property owner with unwanted associated issues, not the least of which is smell."

Roe continues: "We want people to understand that sewage treatment need not be smelly, in fact top-end sewage treatment plants such as BioDisc produce clear, odourless and harmless overflow that is very environmentally friendly. You can discharge it directly into watercourses, without affecting the water quality or wildlife."

The new website categorises the different products by their Biological Oxygen Demand (the BOD factor) which is the amount of oxygen consumed by bacteria as it breaks down the pollution content of sewage. Quite simply, the higher the BOD factor rating, the bigger the pollution hazard and smell.

"If you take raw sewage straight from the toilet, which has a high pollution content and a high demand for oxygen, it has a BOD factor of 300 or more," says Roe.

"Septic tank discharges have a BOD factor of 200. Super septics, such as our Sigma tanks, pump air through the sewage, reducing the BOD factor by 75 per cent to just 50, while our BioDisc sewage treatment plant removes 97 per cent of BOD, and the overflow has a BOD factor of just 15."

Supporting materials, including BOD factor information packs and posters will be placed in-store during June 2007.

For more information, contact Klargester tel. 01296 633033, or email uksales@klargester.co.uk.

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